Public Policy Development

Participants will perfect the required skills to understand and contribute to public policy through a wide-range of instructional methods including the examination of various case studies, group discussions and class exercises with maximum delegate participation covering current situations and practices, and finally, lecturing by an experienced practitioner.

This Gulf Rowad training seminar intends to provide its participants with an in-depth knowledge of what Public Policy is and how to participate to its design from a corporate perspective.

At the end of this Gulf Rowad training seminar, you will learn to:

• Better understand the role of organisations in contributing to public policy
• Discern the different areas of meaningful impact organisations can have in policy creation
• Develop meaningful stakeholder engagement techniques
• Learn how to best leverage your knowledge for policy formulation

This Gulf Rowad training seminar is aimed at professionals with a leadership role or who are involved in public affairs or public policy:

• Public affairs practitioners at all levels
• Communication and liaison officers
• Public relations practitioners
• Operational managers impacted by public procurement and policy decisions
• Executives involved in strategic and operational functions

Organisational Impact

Organisations will gain:

• A workforce able to discern policy elements affecting the organization
• Different approaches to leverage public policy
• Strategies to develop longer relationships with policy-makers

Personal Impact

Delegates will personally gain:

• In-depth knowledge on Public Policy
• The ability to convey messages effectively to the right stakeholders
• Increased skillsets in stakeholder management
• Strategies to leverage public policy
• The ability to contribute to the organisation’s strategic objectives